Matt Campbell: The Architect of Iowa State's Football Resurgence

From Humble Beginnings to National Prominence

Matt Campbell, the mastermind behind Iowa State Cyclones football's remarkable transformation, has etched his name into the annals of college football history. With an unwavering commitment to excellence and a relentless pursuit of success, Campbell has elevated the Cyclones from a perennial underdog to a Big 12 powerhouse.

The Road to Ames

Campbell's journey to Iowa State began in the small town of Massillon, Ohio, where he honed his leadership skills as a three-time state champion high school quarterback. After a successful playing career at Mount Union College, he embarked on a coaching path that would ultimately lead him to Ames.

Campbell's early coaching stints at Bowling Green State University and Toledo showcased his exceptional talent. In 2015, he accepted the head coaching position at Iowa State, tasked with revitalizing a program that had struggled for decades.

Transforming a Program

Armed with a clear vision and an unyielding belief in his players, Campbell set out to reshape the Cyclones' culture. He emphasized player development, instilled a winning mentality, and recruited top talent.

The results were immediate. In Campbell's first season, the Cyclones improved their record from 3-9 to 7-6, snapping a seven-year bowl drought. The following year, they achieved their first winning season in 10 years and earned a berth in the Camping World Bowl.

Program Firsts and National Recognition

Under Campbell's leadership, Iowa State continued to break new ground. In 2020, they earned their first-ever Big 12 championship game appearance. The following season, they cracked the College Football Playoff rankings for the first time in program history.

Campbell's success has garnered national recognition. In 2021, he was named Big 12 Coach of the Year and was a finalist for the George M. Hinkle Coach of the Year Award. His innovative approach and unwavering commitment to excellence have inspired both his players and fans alike.

Matt Campbell: A Legacy of Success

Matt Campbell's impact on Iowa State football is undeniable. He has transformed a struggling program into a national contender, leaving a lasting legacy of success and pride. His unwavering belief in his players, his commitment to excellence, and his innovative approach have made him one of the most respected coaches in college football.